Tuesday, December 06, 2005

Branding and Franchising of Kiosks in Greece...

For those who have visited Greece at least once, I am sure that you have bought a bottle of water, a packet of gums or some crisps from a local kiosk, and you are familiar with the view of a small, cube-like structure, packed with cigarettes packs, ice-cream fridges, newspapers etc, that is called "periptero" or kiosk for the foreigners.

For those who have never been to Greece, I am posting the following photos of a "periptero" (kiosk).



















I hope you got the idea...anyway...
There is a Greek Venture capital Firm called Vectis Capital which came with a brilliant plan "... to build a nationwide chain of the lucrative small businesses... and maybe they can offer franchising options as well..."

I think that is a brilliant idea, for the business aspect of the venture, while it is a horrendous crime against the traditional Greek Periptero...

any how... your comments please!!!

1 Comments:

Anonymous Anonymous said...

right...so, do you fancy franchising a kiosk in UK?

08 December, 2005 11:57  

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